— DeepSeek’s Answer: A Strong Alliance Accelerating Junfeng’s New Energy Vehicle Business

On February 6, 2025, Junfeng Auto invited AI and new energy vehicle experts to discuss the prospects of a strategic partnership between Junfeng Auto and DeepSeek, a leading artificial intelligence company. Experts agreed that both parties would collaborate deeply in technological innovation, intelligent driving, and global market expansion, driving Junfeng’s NEV business towards rapid growth.

Technological Innovation: DeepSeek Empowers Smart Upgrades

1. Breakthroughs in Autonomous Driving

DeepSeek’s latest inference model, DeepSeek-R1, features a cost-effective and highly efficient reinforcement learning algorithm that will significantly enhance Junfeng’s autonomous driving capabilities. Trained entirely through reinforcement learning, the R1 model enables vehicles to perform long-chain reasoning and self-correction, providing technical support for L3-level autonomous driving across all scenarios. As a result, Junfeng has accelerated its original roadmap and plans to launch its first L3-equipped vehicle by the second half of 2025, targeting a user experience of “less than one intervention per 100 kilometers.”

2. Revolutionizing Smart Cockpit Interaction

Integrating DeepSeek’s multimodal interaction technology, Junfeng’s next-generation models will support intelligent interaction through voice, gestures, and AR-HUD (Augmented Reality Head-Up Display). For example, the cockpit system can automatically recommend routes based on user habits, adjust the in-car environment, and provide real-time traffic updates and personalized services via DeepSeek’s AI assistant.

3. Cost and Efficiency Optimization

DeepSeek’s Mixture of Experts (MoE) architecture and FP8 low-precision training technology can reduce model training costs to one-tenth of traditional methods. This technological advantage significantly lowers Junfeng’s R&D expenses while accelerating vehicle iteration speed.

Global Market Expansion: A Dual-Track Strategy

1. Strengthening the Domestic Market

Leveraging DeepSeek’s deep understanding of the industry, Junfeng aims to strengthen its presence in key new energy vehicle (NEV) hubs across China. For instance, Dongfeng Group’s in-house battery and electric start-up supply chain, coupled with local government capital support, will provide Junfeng with production capacity and cost advantages. In 2025, Junfeng plans to launch a diverse range of pure electric and extended-range models, including SUVs and MPVs, targeting penetration into China’s tier-one cities.

2. Accelerating Overseas Expansion

With DeepSeek’s multilingual AI models and global technology adaptability, Junfeng will focus on expanding into Europe, South America, West Africa, and Southeast Asia. Experts suggest drawing inspiration from a domestic automaker that surpassed 10,000 deliveries in Europe in 2024. Junfeng plans to establish localized sales and service centers in key regions and optimize logistics efficiency via the China-Europe freight train network. Furthermore, DeepSeek’s computing power collaboration with NVIDIA and Amazon provides foundational support for Junfeng’s intelligent vehicle systems abroad.

3. Policy and Ecosystem Synergy

To address market differences across countries, Junfeng can leverage DeepSeek’s data analytics to dynamically adjust its strategies. For instance, it will enhance carbon emission compliance in Europe, introduce cost-effective models in Africa, South America, and Southeast Asia, and integrate with local charging networks via vehicle connectivity technology to improve user convenience.

Industry Outlook: AI Reshaping the Automotive Industry

This strategic discussion highlights the growing integration of AI with manufacturing. DeepSeek’s founder, Liang Wenfeng, once stated: “China must transition from being a ‘technological free-rider’ to a contributor.” Moving forward, the collaboration between Junfeng and DeepSeek will not only accelerate domestic NEV technology advancements but may also establish a new benchmark for “Made-in-China Intelligence” in the global market.

Industry forecasts predict that China’s NEV sales will exceed 10 million units by 2025, with a penetration rate surpassing 35%. Against this backdrop, Junfeng, empowered by DeepSeek’s AI capabilities, is poised to become a formidable player in the next wave of intelligent competition. In the future, both companies may further explore joint research labs, advancing cutting-edge technologies such as solid-state batteries and silicon carbide power devices to strengthen their competitive edge.